January 18, 2017

The Right Way to Say “No”

I’ve always been a people pleaser It’s one thing when you get a client to sign on the dotted line, it’s another thing to retain the client …

January 17, 2017

I Love Data and You Should, Too

Have you ever looked in the mirror and thought you looked fine? Then you saw a photo and realized that maybe what you were wearing did not …

January 3, 2017

knoodle’s 2017 New Year’s Resolutions

With the year 2016 in the rear view mirror, it’s time to do a post mortem on the year’s business dealings with an eye on 2017 New …

December 19, 2016

5 Business Lessons From Running Marathons

At knoodle, we like running your branding efforts and campaigns to create better business for you and a connection to your consumer. Like a lot of other …

December 14, 2016

The Benefits of an Office Dog

Bleu, the knoodle dog, greets all employees and guests personally. It’s a wonderful thing to go to work every day with your dog. And it’s even better …

December 7, 2016

Mannequin Challenge Meets Dog

Recently, I was pulled over to another monitor in the office to watch a video. In our industry, that’s nothing out of the ordinary. But this video …

December 5, 2016

Hot Trends in Home Building

As the Arizona home-building environment heats up with promise, interest rates are inching upward and 100,000 new people are expected to move here next year, new trends …

November 28, 2016

What’s in a Name? How A Homebuilder Names Communities

Have you ever wondered how homebuilders name their communities, series of homes or floor plans? Some builders name them by plot number or a letter. Fulton Homes …

November 17, 2016

Three Branding Pitfalls to Avoid

I wish I had a dollar for every time I’ve heard executives mention not having enough time to properly do their own branding (actually, I wish I …

November 14, 2016

Is Your USP Meant To Be?

Every Cinderella story in marketing starts with a USP, Unique Sales Proposition- an element that makes what a company sells different. It gives consumers a reason to …