June 1, 2018

My 19 Years As An Accidental CEO

When I started my agency nineteen years ago, I had no idea that the agency would outlast any job I ever had. I have been CEO for …

May 21, 2018

How to Advertise on Facebook When Your Product is Cannabis

When you think of the ideal place to find new customers while offering a vast array of targeting techniques, you think Facebook. Unfortunately, Facebook and many other …

May 7, 2018

Marketing Events that Matter

As most Arizonans know, event season is over. And what an award season, it has been. Since November, we have marketed seven major events. Every one of …

April 27, 2018

Four Things to Know Before You Build a New Website

Investing in a new website can be a stressful experience. There are so many options out there it’s easy to fall down the rabbit hole of hosting, …

April 9, 2018

Three Things To Do Before You Start a Digital Ad Campaign

Digital platforms will do everything in their power to get you to advertise with them. Digital advertising is great and certainly one of the most effective ways …

March 8, 2018

The New Facebook Algorithm

Ow, Recently, Facebook announced huge changes to their Newsfeed algorithm. These changes are, in the words of Mark Zuckerberg, to “prioritize posts from friends and family over …

January 29, 2018

How to Develop Award-Winning Creative for Times Square on New Years…in Three Days

It’s the first week of December and we have a proposal out for approval. Media is slated to begin airing the following Monday. Because it’s digital, we …

January 19, 2018

It’s an Exciting Time to be a Homebuilder

It’s been more than a decade since optimism was this high in the homebuilding sector. As a PR agency that represents a local homebuilder, this is certainly …

January 9, 2018

Five ways CEOs Can Improve Their Personal Brands In 2018

I work with many CEOs, I am a CEO, and I am also married to one.  Many CEOs overlook personal branding and the impact it has on …

December 13, 2017

Getting 2018 to Start Off on the Right Foot

Think about 2018. What do you want it to be? This is the beginning thought process of a highly successful year. We are what we think about. …